Despite weather cancellation, Steppin’ Out In Pink still raised more than $350,000 for breast cancer research

LA CROSSE (WKBT) — In spite of storms cancelling the Steppin’ Out In Pink fundraiser walk in September, Gundersen Medical Foundation says their event still eclipsed their fundraising goal.

Donors raised more than $350,000 that supports local breast cancer research initiatives, provides assistance to breast cancer patients, subsidizes mammograms for the uninsured and underinsured in the region, and lends support to the Center for Cancer & Blood Disorders and Norma J. Vinger Center for Breast Cancer Care.

Event organizers made the difficult decision to cancel the September 10 event due to inclement weather. The walk was meant to begin in La Crosse’s Riverside Park.

“As soon as the announcement to cancel the walk was made, local organizations, volunteers, sponsors and other supporters sprang into action, just looking for opportunities to help,” said Gundersen Medical Foundation special events coordinator Tia Sneath. “We were overwhelmed by the community’s outpouring of love and support.”

More than 4000 people participated in Steppin’ Out In Pink, with 350 volunteers and 51 sponsors. 2023’s Steppin’ Out In Pink will be on September 9.