Western Technical College digital media production students help out Salvation Army

Community-based learning initiative pairs students with local organizations

LA CROSSE, Wis. (WKBT) – Students at Western Technical College are putting their skills to good use in the community.

Digital media production students created four, two-minute videos for the Salvation Army.

Those videos will be used in the Salvation Army’s social media campaigns.

This project is a part of Western’s community-based learning program, which gives students opportunities to learn from real-world experiences.

“The students broke up into teams and they got to act like a real production house and try to figure out how to develop a story or a video process from a concept all the way to production,” said Digital Media Production Instructor James Bushman. “They’ll get to see it out in the community, which is just a great opportunity for these students.”

The students that participated in the project are second-year digital media production students.

Bushman also says the college is always open to working with other organizations in the community to give students hands-on experience.

If interested, contact the college’s Equity, Inclusion, and Community Engagement Department.

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